My target audience research
I will share with the link which includes my profile of the target audience:
According to Statista (2021) readership of the Guardian is bigger in the older people than the youngest ones. Statistic has shown that around 18,5 million individuals over 35 years old read this magazine.
However, the magazine Sight and Sound which I also have researched is created for older people who are interested in the film.
These facts encouraged me to makes me research on the ground of these magazines
What I researched to check what attracts to read the film review generally and what attract typically people around 30-40 years old?
Magazines which I have the awareness that is reading by my target audience:
-the guardian
-sight and sound
Generally about writing in appealing style:
-book about writing the good film review
-reviews of famous critics
I collected all knowledge that I gained from this research and I have created my customer profile
Reference list:
https://www.statista.com/statistics/380687/the-guardian-the-observer-monthly-reach-by-demographic-uk/
The customer profile here does not work well. You are writing about your own motivations and goals, but this should be about your reader/target audience. Look at magazines such as Empire and Sight and Sound and research the target audience and demographics of these film magazines to inform your work here.
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